Info
- Category :Web Design, Sales, Social Media, and Content
- Date :25 August, 2022
- Client :Miracle Care Products
Project Brief:
The Miracle Care Network is a brand that promotes healthcare products for the skin and the face. Pimple Eraser® is the product first released by the Miracle brand. They had made themselves some success by pushing the products out in department stores like Walgreens. They have an established amazon store where they generate sales regularly.
The brand is now available in walmart.com with the goal generate enough sales and reviews to get the products sold through Walmart. We were given the task to run their social media platforms and help bring brand awareness. Part of the task was to create content using videos and memes scheduled on multiple social media platforms.
- 1. Keyword Report and optimization
- 2. Strategic plan and using social media
- 3. Multi-media content creation
- 4. Personalize video Testimonials
- Designs created with clean holistic skin care treatment.
- Schedule post on multiple social platforms with no engagement.
- New creative marketing approach with animated characters
- Results still to be determined
- New Strategy Campaign 2023 Q1
Step 01
Gather all information
Videos have been created to complement the appeal to the Pimple Eraser® target audience.
Step 02
Find Solution & Solve it
How-to-use video ads were created to build on a Youtube channel. Youtube shorts to create a series of videos to produce a new shorts to engage new followers.
Our first campaign on social media did not prove successful due to a lot of variables. Little to no paid Google or Facebook ads were initiated at the beginning of the campaign.
Step 03
What are the Results
We have revised our strategy and putting a new spin from an old method of building a brand. Look out for the Pimple eraser animated pimples in 2023.